Losing the Propaganda War

Back in the day, in ancient Egypt, when a new dynasty came into power they’d send goons into the tombs of the rulers of the past.   These goons would scrape the images of the dead off the tomb walls, making sure to remove the faces wherever they were depicted.   It was a way of messing them up good in the after-life — try living forever in glory with no face.   It was a way of effacing their image, and memory, from history.    The same technique has been used a million times since.  Who are you going to believe — me or this asshole who literally has no fucking face?

It’s now common to call this process something like controlling the narrative.  In propaganda terms, you take a complex issue and reduce it to a phrase that will make people angry.  “Moscow Mitch” pops to mind, a great recent example of this technique (and, by the way, Moscow Mitch is fuming about this vicious, if not completely unfair, nickname).   Mitch McConnell, the long serving lady-killer from Kentucky, has used his position as leader of the Senate to block votes on all legislation, and every appointment, he doesn’t like.  He simply refuses to allow a debate or vote, that’s how you guarantee your enemies lose every time.   Losers.

Included on this list, most recently, is his ungentlemanly, anti-democratic refusal to bring two House bills about election security to a vote on the floor of the Senate.   These bills are to ensure that our electronic elections are protected from the massive foreign manipulation we can expect in 2020, in light of what the Mueller Report documented as “sweeping and systematic” Russian interference in 2016. [1]   Also in light of a recent government report that showed attempts to hack voting machines in all 50 states in 2016.  Moscow Mitch sees no problem with any of this, as long as his party, whose presidential candidate was openly favored by Moscow in 2016, and happily invited their help, stays in power.

So, instead of needing to say all that simply say:  Moscow Mitch.  The phrase stands in perfectly for a candidate apparently more loyal to Putin’s right to a favorable say in the election than any Democrat’s right to cast a secure ballot.   Hopefully the cool new nickname will help cost the obdurate, unprincipled, partisan obstructionist his job in the next election.

Screen Shot 2019-08-01 at 3.41.19 PM.png

This sort of thing is common in politics, of course.   “Lock her up!” was used to great effect by a demagogue and his cronies in a recent election.  It was simply a way of channelling hatred for Hillary Clinton and all she stood for.   “Build the Wall!” was as feel good a chant as “Block that Kick!” at a football game.   Makes people feel part of something virile and powerful, to fullthroatedly yell in unison like that, standing and rhythmically pumping their fists.  Winners.  

Odd to say, the same simplifying principle is routinely employed by most of us in our personal lives.  From time to time we judge something another person did as crossing a line, beyond the pale (whatever that cliche actually means — [2]) and based on that transgression we write the final unflattering chapter of our history with that person.   Everything was fine until this person I was friends with for thirty years refused to take “I said ‘no’ and I don’t have to say why” as a final answer, the infuriatingly overbearing fuck!

Bringing people to one side or the other in these wars is largely a public relations battle, fought on the miniature battlefield of interpersonal relations.   It is routinely fought in families — who is to blame for what, who is the black sheep, who brought honor or dishonor to our family name, who is on whose side against whom.   It is fought everywhere people are angry about anything, which is to say, everywhere.  I give you the following highly hypothetical illustration which resembles nothing in anyone’s personal life, I assure you.

[illustration REDACTED]

A focus on the truth of what actually happened is often seen as misguided in our Moscow Mitch world, or, to be more accurate: irrelevant.   A simple, easy to embrace belief is better, in the all-important public relations/marketing/branding arena, than a well-researched, compellingly written thousand pages nobody will ever read, particularly if you burn the fucking book and the godless witch who wrote it. 

Mueller [3] was a godless witch, by the way, just ask Moscow Mitch.

 

[1]    “The Russian government interfered in the 2016 presidential election in sweeping and systematic fashion,” Mueller wrote in the 448-page document, which lays out new details about a Kremlin-backed plot that compromised Democrats’ computer networks and targeted state and local election offices.

source     note that this article is from April 19, 2019!   

[2]  Screen Shot 2019-08-01 at 3.47.27 PM.png

[3] Bobby Three Sticks

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